Head of Social Media and Communication, BIG Clan
Balázs is the Head of Social Media and Communications for the Berlin-based esports organization Berlin International Gaming. BIG is one of the fastest growing esports organizations in Europe, and Balázs is responsible for constructing their social media strategy, planning engaging content for their followers on various social platforms, and ensuring a healthy relationship with their fanbase.
With the exponential growth of esports comes the need to be able to connect and interact with the fans, especially if you are a new company in the space. Most traditional methods are no longer effective when engaging with young esports audiences, and companies are required to pay closer attention to the culture the fans […]