Anthony Hymes

Anthony Hymes

Digital Activation Manager, EMEA

Anthony is a quadrilingual digital specialist with 10 years of experience and an MBA in e-business, as comfortable on the product side as on the marketing side with a knack for data and analytics. Currently creating digital strategies for designer fragrance brands at Shiseido.

Creating A Powerful Digital 360 To Get Gen Z To Engage With Your Brand

Savage.Z

Zadig&Voltaire Parfums Case Study: Anthony will present the digital activation Shiseido did for the launch of the new fragrance from fashion brand Zadig&Voltaire. It targeted the 15-25 year old audience who were till then not much aware of the brand. Anthony and his team, created a platform where people could spin the bottle to try […]

Savage.Z
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